Xavier Giammattei

Xavier Giammattei

Marketing & Communications DirectorLondon, United Kingdom
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Connections
Pip Jamieson
Mary Leonard
SMN DEV & CO
Xavier Giammattei

Xavier Giammattei

Marketing & Communications DirectorLondon, United Kingdom
About me
Director in Marketing, Communications, Digital and e-Commerce, in the Luxury segment for the Hospitality, Travel / Tourism industries, Cosmetics, Watches, Accessories and Wine industries. From the strategy to the implementation, I have a result-driven and consumer-first approach with the right mix of creativity and efficiency.
Work history
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    U
    Marketing & Communications DirectorUltima Collection
    London, United KingdomFull Time
    Rolled-out and elevated the new brand image, aligned all communication channels. Relaunched the digital channels (website, social media, CRM, SEM, booking engine) with a content-led strategy and a focus on ROI & qualified traffic acquisition. Redefined content production and visual identity with a more contextual and lifestyle approach with low budgets. Managed a team of 3 and agencies
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    6
    Marketing & Communications Director67 Pall Mall
     - London, United KingdomFull Time
    Relaunched the Marketing & Comms strategy for the London Club and the opening of Singapore. Recruited by the Board, I presented and negotiated the plans on a monthly basis with a focus on membership and ROI. Elevated the brand image to serve the global expansion and recruit new categories of customers. Successfully relaunched the PR strategy and digital channels (new member acquisition events, online booking, F&B…). Managed a team of 4 and agencies From the strategy to the implementation, I have a result-driven and consumer-first approach with the right mix of creativity and efficiency.
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Skills
  • Marketing
  • Communication
  • Advertising
  • PR
  • Digital
  • Social Media
  • Website Development
  • Management
  • Branding
  • Content
Education
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    S
    MBASup de Luxe
     - Paris, France
    MBA - Marketing in Luxury Goods
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    E
    MasterENSAT
     - Toulouse, France
    Masters in Agronomy with specialisation in Comms & Marketing (ENSAT 3 years / Classes Préparatoires Biology 2 years)