Ya-Wen Hsu

MarketerLondon, United Kingdom
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Alexzander Turner
Noelle Rubiano
Monica Bermejo

Ya-Wen Hsu

MarketerLondon, United Kingdom
About me
Resourceful and intuitive professional with extensive experience in generating marketing strategy and execution plans through robust project management initiatives. With proficiency in IMC, omnichannel marketing, and brand advertising, I showcased my expertise. Pursuing an advanced master's degree in luxury brand management in London, my objective was to excel in diverse brand campaigns. My track record speaks for itself, highlighting effective strategy planning, project management, cooperative benefit assessment, sustainable relationship cultivation, and growth-driving abilities. Proactively excelling in fast-paced, dynamic environments, I demonstrated strong leadership, organizational skills, and effective cross-functional collaboration.
Work history
    Store ManagerPKWG
    London, United KingdomFull Time
    Managed and oversaw the store's responsibilities, including brand image expression, competitor analysis, beverage promotions, customer service, human resource training and supervision, and efficient inventory management. Successfully increased sales and profitability, ensuring the achievement of monthly KPIs. A proactive problem solver who responds quickly to store issues and identifies solutions to maintain smooth daily operations. • Surpassed the sales KPI by over 105% and received a high score in the performance review, resulting in an additional bonus. • Established strong relationships with VIP customers and local communities.
    Luxury Temporary Sales Ambassador InternshipEdelmont Geneve (UK) Ltd
     - London, United KingdomInternship
    Effectively interpreted the brand value and vision to clients, promoting products and fostering active engagement within the brand community. Boosted clients' awareness of new releases through social media channels. Provided valuable support in daily store administration. • Achieved a 25% increase in store visits and brand participation on social media by potential clients.
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  • Brand Communication Planning
  • Project Management
  • Consumer Insights
  • Cross-functional
  • Marketing Branding
  • Marketing Campaigns
  • Marketing Strategy
  • Digital Advertising
  • Digital Marketing
  • Social Media Marketing
    Goldsmiths, University of London logo
    Goldsmiths, University of London logo
    MAGoldsmiths, University of London
     - London, United Kingdom
    Master of Luxury Brand Management | Goldsmiths, University of London Professional in luxury brands strategy, retail, digital and marketing/ intellectual property/entrepreneurial plan/museums and galleries creative entrepreneurs