Yaz Johnson
Available

Yaz Johnson

Marketing ExecutiveMilton Keynes, United Kingdom
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Yaz Johnson
Available

Yaz Johnson

Marketing ExecutiveMilton Keynes, United Kingdom
About me
First-class Media and Communications (PR Specialist) graduate who has a passion for marketing, pr and journalism. Currently on furlough and looking for new creative opportunities of all kinds.
Projects
  • Sew Sweet Garms
    Sew Sweet Garms
Work history
    C
    C
    Volunteer CoordinatorColombia Immersion
     - Medellín, ColombiaFull Time
    • Organised a weekly event and language activity which saw 70 people attending each week to practice both Spanish and English. • Worked with the marketing manager to produce blog posts to relevantly maintain the interest of our customers during this quiet season. • Conducted market research and analyses comparison between our local competitors. • Taught a group of 10 local colombian kids once a week through activities that creatively tested their memory of English vocabulary.
    W
    W
    Account ExecutiveWPR Agency
     - Birmingham, United KingdomInternship
    • Secured weekly coverage for my clients such as Greene King and Volvo through confidently writing and selling press releases to both national web publications and local journalists. • Increased audience engagement for clients using digital marketing trends, strategy planning and in-depth social media content plans. • My adaptation, intuition and innovation led to efficient research for our client Xylem and for feature writing to be contributed to Ideal Home for our client Bosch.
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Skills
  • Copywriting
  • Editorial Copy
  • English
  • Spanish
  • Research
  • Microsoft Office
  • Digital Media
Education
    B
    B
    Bachelor of Arts (BA) Birmingham CIty Univeristy
     - Birmingham, United Kingdom
    First-class honours in Media and Communications (PR Specialist). Highest scoring dissertation in the year (82%): What does the rise in social media influencers tell us about the marketisation of the ‘everyday’? Nominated for the Researcher of the Year Award 2019.
Awards
    B
    B
    Highest scoring dissertationBirmingham City University
    • A response to the brief that was described as “post-graduate level”. • Nominated for Researcher of the Year.