yearim kim

yearim kim

Digital Content CoordinatorLondon, United Kingdom
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Connections
Charlotte Marriner
Chloe Davies
Elliot Riordan
yearim kim

yearim kim

Digital Content CoordinatorLondon, United Kingdom
Projects
  • Leather Guide
    Leather GuideLeather Jacket Guide landing page for the Korean website. Targetted new/returning customers for extra sales
Work history
    AllSaints logo
    AllSaints logo
    Korean CopywriterAllSaints
    London, United KingdomFull Time
    ● Write all web copy for Korean website from product descriptions, landing pages and marketing content, including country-specific mailers ● Edit the HTML coded templates to include Alt tags, new imagery, links and Google Analytics tracking code for Korean homepage and static pages ● Uploading and visual merchandising Korean digital products with the product images, descriptions, colour swatches in line with the Digital Merchandising team ● Organise the performance marketing strategy across a number of global digital channels with the Korean digital team and external agency ● Write Metadata based on Korean market and editing of Korean website SEO to drive traffic and conversion ● Support and mentor a Korean translator acting as line manager and coordinated workflow and set deadlines ● Use Trendalytics website to manage Korean social channels with hashtags and top posts and to provide domestic market and language specific digital trends
Education
    S
    S
    Fashion Design Bachelor’s DegreeSungshin Women's University
     - Seoul, South Korea