About me

Left and right brain-thinker. I rely heavily on social methodologies to derive logic and concepts. Those visual cues I use to turn into compelling stories to help brands communicate their values and connect to the right audience. I am eager to work within the creative industries, by helping brands and artist lead social change and transform conventional narratives.

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Projects

• 5

  "BEHIND THE CREATION OF..."A series of blog posts highlighting the blend between fashion and culture. The campaign aims to raise awareness towards Africa's indigenous groups and showcase how culture could be preserved through contemporary streetwear.
• 1

  "BEHIND THE CREATION OF..."A series of blog posts highlighting the blend between fashion and culture. The campaign aims to raise awareness towards Africa's indigenous groups and showcase how culture could be preserved through contemporary streetwear.
• 1

  "BEHIND THE CREATION OF..."A series of blog posts highlighting the blend between fashion and culture. The campaign aims to raise awareness towards Africa's indigenous groups and showcase how culture could be preserved through contemporary streetwear.

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Work history

Brand ManagementBLUJUJ
Jun 2020London, United KingdomFull Time
1. Strategic content curation of the website to prepare for launching the fashion label, together with product content mapping to boost SEO and workflow Social Media Optimization Strategy Developement for the brand key channels. 2. Maintaining active customer relationship though implementing email marketing and steakholder mapping 3. Creating range of branded materials to increase brand awareness (blog posts, fashion style guide, branded guide book, newsletter, social media banners and posts)

Skills

• Marketing Research
• Customer Communication
• Customer Engagement
• Cognitive Psychology
• Brand Psychology
• Brand Marketing
• Strategic Branding
• Campaign Creation
• Campaign Concept

Education

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MA in International Fashion MarketingRegent's University London
Jan 2020London, United Kingdom
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BA, PsychologyRichmond, the American International University in London
Sep 2015 - May 2019London, United Kingdom