Yvonne Park
Available

Yvonne Park

SingerLondon, United Kingdom
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Pip Jamieson
Denise Chippindale
Phie McKenzie
Yvonne Park
Available

Yvonne Park

SingerLondon, United Kingdom
About me
Talented and result-oriented professional vocalist with over 10 years’ commercial and strategic experience in brand partnerships and the music industry. Worked with award winning artists such as Emeli Sandé, Mabel and Kano. Managed end to end campaigns for music artists to drive subscription engagement and growth. My areas of expertise include strategic business planning, content strategy, pop culture marketing, partner relations and project management.
Work history
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    Brand ManagerVocal Aesthetics Ltd
    London, United KingdomFreelance
    • Analysing and understanding product to provide conceptual ideas for brand campaign • Creating cohesive artwork for visual profile and promotional use • Collaborating and communicating with photographers, videographers and graphic designers on behalf of client • Researching and collecting information with Twitter & Facebook polls, Instagram stories and interactive posts to understand audience expectations and needs • Utilising Instagram advertising to increase engagement – achieved over 150,000 views on one post • Checking analytics and creating marketing budget plans of around £3k per project • Filming and releasing content for EP musical projects over a three month campaign • Organising two EP launches in North London for over 100 people in total
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    Backing VocalistVocal Aesthetics Ltd
    United KingdomFreelance
    • Providing vocal support to the artist for audio or visual performances • Being musically and lyrically prepared and adaptive in case of changes or emergencies • Communicating clearly and efficiently with artist, tour or stage managers and agents to review goal progress, achievements, improvements or conflicts • Ensuring visual representation by adhering to stage placements, cues and choreography • Providing high quality equipment and musical instruments relevant to production • Partnering with different musicians involved to successfully deliver service to client
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Skills
  • Digital Advertising
  • Marketing Branding
  • Partnerships
  • Analysing Data
  • Stakeholder Management
  • Campagin Management
  • Commincation
  • Music Advertising
Education
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    Bachelor of Arts (BA) The Academy of Contemporary Music
     - Guildford, United Kingdom
    BMus (Hons) Professional Music Performance (Vocals) 2:1 ACM Approved Tutor Level 1
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    A LevelsHarris Academy
     - London, United Kingdom
    A Level Business BTEC National Diploma in Music Distinction Merit
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