I am a London-based UX Designer and my curiosity has pulled me in many directions. The geek and problem-solver in me pursued a law degree, digital marketing diploma and dabbled in code. The middle child in me connects with individuals on a human-level to understand and balance everyone's needs, most recently as a PR professional at Universal Music. The creative in me loves to paint and write songs on the guitar. I was then introduced to UX Design and everything aligned. I love learning, and I am fascinated with human behaviour, which is why I love designing user-centred digital products.
- Mastercard - Cash PassportAn iOS mobile application for Mastercard’s white label prepaid currency app, ‘Cash Passport’ Objective: Research the most efficient journey and security steps required to access the card details, pin and report a lost or stolen card within the app. Result: Designed quick and secure navigation using touch ID, improving the overall information architecture and building on their unique, card pick-up abroad offering.
- Tate DiscoveriesGroup Concept Project Mobile application creating a highly engaging experience forTate Modern Gallery visitors. 2 week sprint Objective: Enable visitors to keep track of interesting information, alongside profile based suggestions. Result: A mobile application incorporating AR technology, encouraging visitors to engage and learn more about the artwork. Offering an avatar, map, virtual tours and a social sharing feature.
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- UX Design
- User Research
- Client Communication