About me

I'm a designer sitting somewhere in-between the parallels of print & digital. Also a love for simple shapes and form in design.

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Projects

• 16

  Ding Dong BubblegumWhat happens when you take the iconic Pakistani bubblegum 'Ding Dong' and turn it in to a lifestyle brand? THIS. On their website it says "It's scrumptious tutti-frutti and strawberry taste has captured the hearts of children all over the nation". But we all know why, this bubblegum was like crack because it tasted good for all of 2 mins and then the taste completely went, leaving you craving to have another one. I went back and redrew the old logo, no refining it whatsoever. I then designed a
• 1

  Lyrical Cover artTaking some lyrics of the music I listen to and turning them to cover arts.
• 1

  Celestial Symmetry
• 1

  Blossom SweetsBrand Identity for Blossom Sweets Blossom Sweets is a bespoke, boutique, dessert and baking company. I was tasked with creating a logo, full branding and packaging design for the client. Went for a soft pastel look which gives it that warm and inviting feeling and also represents the icing we use on cakes.
• 1

  A Poster A DayMade these posters as a challenge to myself focusing on layout and composition to create something visually pleasing. Also designed to distract myself from the ongoing problems of Covid-19! Each poster has a song lyric attached to them, not for any particular reason. But wanted to see if adding music lyric changes your perception of the actual poster.
• 8

  Grime lyricsAfter experimenting with typograhic hip hop lyrics I took it a step further and created a series of posters focusing on Grime. Some new and some old, the reason for creating this was because Grime is just as much about Britain as a country than a musical genre.

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Work history

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Graphic DesignerDayjob
Sep 2020Toronto, CanadaFull Time
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Creative DesignerMaxwell Rogers
Sep 2017Maidenhead, United KingdomFull Time
Creative in a fast-paced and growing agency, developing bespoke design responses to complex narratives for directors and executives of international blue chip brands. These brands include: Beam Suntory, British Gas, Bupa, Collinson, Silverstone, Verizon, Vodafone, Virgin Media Business and William Grant and Sons Creative responses took the form of keynote speech presentations, art directed animations and video pieces, print collateral, product design, illustration, and branding. As such developed After Effects, Cinema 4D and art direction skills.

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Skills

• Adobe Photoshop
• Abobe Illustrator
• Adobe Indesign
• Sketch
• Icon Design
• Branding Identity
• Logo Design
• Poster Design
• Presentation Design
• Animation

Education

(BA hons) Graphic DesignCentral Saint Martins (UAL)
Oct 2009 - Jul 2012London, United Kingdom