Zuzana Madurova

ACCOUNT DIRECTOR

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  • LocationLondon, United Kingdom

Skills

 

  • Advertising
  • Film
  • TV
  • Businesses Development
  • Account Manager
  • Account Management
  • Business Development
  • Client Services
  • Management
  • Marketing
  • Pitching
  • Problem Solving
  • Project Management
  • Relationship Management
  • Office

Work history

Currently

Account Director

TAG Worldwide

Jan 2015
  • • Led creative and supervised large-scale integrated campaigns across TV, radio, print, digi-tal, social, POS and OOH projects across the globe (up to 75 markets) • Built strong relationships with the client and partner agencies at a senior level via understanding their business challenges and opportunities to tailor the business offering • Worked with senior client stakeholders and creative agencies on strategy and understanding of research. • Played key consultancy role for the client and agencies for new campaigns launches to en-sure successful global campaign roll-out • Managed new client implementation & education on the new model and process • Held reviews with clients to ensure satisfaction and improvement on product offerings • Actively sought up and gained new business opportunities • Responsible for financial reporting, account plan, forecasting, healthy P&L and cashflow • Assisted with and supported sales team on new business pitches • Led and mentored an account team of 4 to ensure that strategy is implemented in a timely and effective manner and that day-to-day operations run smoothly • Developed a series of training materials for account management teams across business to ensure best work practices are adhered to and leveraged in order to build high performing teams • Co-delivered induction training and part of Internal trainer network • Engaged in internal initiatives such as Employee engagement to enhance work environment

2014

Senior Account Manager

Tag Worldwide

Aug 2013 - Dec 2014
  • • Managed, led and supervised large-scale integrated campaigns across TV, radio, print, POS and OOH projects across ENA, LAPAC (up to 60 markets) • Ensured brand guardianship across BTL & ATL communications • Held responsibility for taking and executing client’s briefs with respective departments • Managed complex and creative adaptation projects for the clients advising on most cost ef-fective way for the client and the company • Ensured the right departments are involved in the project at the right stage of its development • Ensured on budget and timely delivery of projects • Managed production teams (print, TV, language) up to 10 people and AM teams (3 people) whilst ensuring on budget and timely delivery of projects • Set up and regularly reviewed account process and procedures to ensure smooth, effective and cost efficient running of the account • Built strong partnership and advisory relationship with agencies and client for executions of upcoming campaigns • Developed, nurtured and cultivated good working relationships with stakeholders • Managed client’s expectations and ensured that any issues are anticipated and proactively dealt with

2013

Account Manager

Hogarth Worldwide

Feb 2011 - Jul 2013
  • • Managed multiple creative complex radio, TV, print and OOH involving, translation, tran-screation, VO recording, TV postproduction and subtitling for one of the leading brands in FMCG • Held sole responsibility for leading two categories for my main client • Held responsible for the overall project timeline & deadlines • Ensured client expectations are being managed and possible issues are anticipated and dealt with proactively • Liaised with in house designers, audio, print, digital & TV departments, creative and media agencies on a daily basis • Managed own budget spend effectively in order to meet set financial targets • Responsible for accuracy in reporting (including financial) to all the relevant internal and external parties • Trained and supervised new team members

2011

Project Manager

Thebigword

Jan 2010 - Jan 2011
  • • Managed translation projects for up to 44 languages for websites, print, digital and POS • Developed & maintained a good professional relationship with clients, suppliers • Improved existing processes (automation) to increase project efficiency and decrease costs • Developed project procedures and ensured correct client set up and reporting • Trained new team members

2009

Translator & Customer Service Advisor

Bet365

Apr 2009 - Dec 2009
  • Translation of the company website and all related internal and external materials for the Slovak market and website testing Dealing with customers,resolving queries and complains.

2009

Marketing Assistant

NU Skin Enterprises

Jun 2007 - Apr 2009
  • • Head Translator for Slovak market, managed all marcomms, including e-Commerce, DM, brochures, leaflets, flyers, websites content management and testing • Held primary responsibility for the launch of a company in Czech market • Managed translation projects for 5 CEU markets, prepared price lists & rate-cards • Recruited, trained and mentored new team members

Education

2007

English Language History

University of Presov

Aug 2002 - Apr 2007
  • ENGLISH LANGUAGE & HISTORY

2005

History

University of Bolton

Jan 2005 - May 2005
  • HISTORY