Hi everyone, I've just made my first portfolio site so I'm in need of some feedback/opinions! Please take a look at jackfreemandesign.co.uk

I'm a recent Graphic Design graduate and i'd really like to have some feedback on my site and my work! I'm also looking for design or art direction roles so if you like the look of my work and have a relevant idea then please get in touch!

Replies11

  • @Kymberlee Jay

    Wow Kymberlee,

    First of all, I can't thank you enough for your comments, im speechless at the in-depth feedback! I never expected anything like this but your feedback is so refreshing.

    I'll definitely be taking action on these (email is already in the works) but in the meantime i'd love to connect with you and discuss things further?
  • Hi Jack,

    I'm originally from Huddersfield so anyone with any sort of connection to my home town gets my support :)

    Your website is incredible. There are a couple of little things I'd think about:

    Firstly, I'd figure out your "angle" so you can outline it on your "about" page - what is it about your design style and experience that makes you different from other Leeds based graphic designers who specialise in "design, creative direction, branding and visual identities"?

    Graphic design and branding is a crowded space, so, what if, instead, you specialised in:

    "Design, direction and visual identities for exciting UK brands who aren't afraid to do things differently in order to stay ahead of the curve."

    The wording needs a bit of refinement, and of course, you don't have to stick to the UK, but do you see where I'm going with it?

    It's about giving your potential clients a reason NOT to lump you in with all the other designers that they *could* hire, and then compare you all on price etc. to decide who gets the gig. You shouldn't be in that pile. Don't give them a reason to put you in that pile! Give potential clients a way to differentiate you and pay attention to what YOU have to offer.

    Secondly, I'd change the font of your email address and phone number on your contact page. I KNOW it's boring to stick it up there in Helvetica or something-like, but if you want the details to register with your potential clients they need to be beyond simple to read. Keep the page title fancy, just simplify the details.

    Also on that not, if possible, try and switch your email address so it becomes:

    jack@jackfreemandesign.co.uk

    This will immediately give you 10,000 more credibility points. Wherever you're hosting your website it shouldn't be too crazy to set up an email address too, even if you set it to forward everything to your Hotmail and deal with it from that inbox. Let me know if you need any help with this?

    Finally, for 10,000 additional credibility points (and maybe once you've got a gig or two under your belt?), consider getting a non-geographical phone number to use with your mobile. They're just a couple of quid per month and it means you get to show a "0113" number rather than your mobile, which instantly makes you even more "professional" in your clients' mind (even though it actually forwards to your mobile - but they don't need to know that!)

    Right, that's everything from me, I hope it helps!

    Kym.


  • @Lewis Williams

    Hi Lewis, thanks so much for that I really appreciate your comments and you taking the time to respond! Will be addressing the issues this week!
  • Hey, just thought I'd let you know that I thoroughly enjoyed going through your portfolio. Everything is seriously impressive, and flows very well. From the microanimations and the dynamic structure of the whole site to the insight into the actual design process, it all felt extremely professional and unique. I agree with other responses about needing to be careful about text over certain images, but overall amazing for sure.
  • @Alexander Cox

    Hi Alexander,

    Thanks for the kind words, I really appreciate it! Good spot on that poster too not sure how that slipped through there!
  • @Kaja Kubiczek

    Hi Kaja,

    Thanks for taking the time to have a flick through my site! I definitely see what you mean, i'll take a look!
  • Hi Jack, had a flick through - insanely high production value, the layout of the site and individual projects. Gets straight to the point as well. Apart from the fact that you may have a poster in there twice (Poster 003 Idea 2), a joy to look through!
  • Hi Jack,

    My eyes got a bit tired of reading the "About" page. Maybe you could consider using the same font (Roboto) as in your menu for the description? The header: "My name is Jack Freeman" can stay decorative as it is now, it's a nice touch.

  • @Timothy Houle

    Hi Timothy,

    Thanks for taking the time to take a look at my site, it's great to get a fresh pair of eyes on it & thank you for your comments!

    Definitely see what you mean about the text on the home page so thanks for bringing that to my attention!
  • Hey Jack,

    Great website and work on there!

    Some titles are hard to read though due to being white on very bright parts of images i.e.: Transform Architects and Blabber on page "Work".

    Maybe you could add a one sentence description of what the "Play" page is about? I really dig the Ford and Mercedes posters by the way.

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