About me

CREATIVITY CAN MAKE US ALL SANE AGAIN As communicators it is our responsibility to be considerate about what emotions we evoke in the people we talk to. We spend time researching them and understanding them intimately, finding insights that truly connect them with our message. Repeated abuse of this knowledge has contributed to the increase of general sadness, feelings of incompleteness and essentially a public that blindly rushes from purchase to purchase in the hopes of filling the void that mass media has created. This way of communicating cannot last forever, neither mentally, nor ecologically. I want to use my skills as a creative and communicator to guide our society towards a more sustainable mindset. Be this in consideration of how our habits impact the external, or our own, unique, internal environment.

PostsProjectsExperienceTeam

• Hi Network, I've been tinkering around with my portfolio site for a while now and am in need of feedback!

Projects

• 10

  MIND - The imperfect avatarBRIEF: How can we use Covid19 to instill positive change? (In response to the cream collective 2020 brief)
• Mitus - Showing Healthy AffectionBRIEF: Mitus is a new Home Meal Replacement (HMR) that wanted to find a unique way of launching in the South Korean market. ​ PROBLEM: Married Homemakers feel Stressed and Guilty for not having time to provide a homecooked meal for the family. ​ INSIGHT: That is because, for many Homemakers, the act of cooking is an essential way to show affection. ​ SOLUTION: Mitus promotes showing alternative ways to show affection, that the modern homemaker has time for.
• #AllTheCrueltyThis is a small project I worked on revolving around the day of trans remembrance, as an entry to the young shits awards in August.
• ALXCXI've always been into making music, sound fascinates me. However, usually finishing a track to the point where I can actually release it, is fairly difficult. When moving home after graduating from University, it became a sort of outlet that I hadn't touched for the majority of my time studying so I wanted to get into it again. It all comes with a hint of bitterness about not being able to visit the festivals and parties that summer usually brings. (EDM/Techno/Progressive I believe)
• 1

  Penguin - Books should be for everyoneInstead of recreating our reading experience for people with Dyslexia, we decided to create their very own.
• 1

  Martini - CirclesAn experiential execution for Martini aimed at a more mature audience.

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Projects credited in

• 2

  Drought AwarenessMock-up used for campaign pitch to receive funding to make the campaign to a higher standard (successful).

Work history

K
K
Hybrid CreativeKameleon
Jun 2018 - Jul 2018London, United KingdomInternship
Worked on the conceptualisation and creation of content for social accounts ranging from Coca Cola to Dreams to Aviva

Skills

• Adobe Photoshop
• Adobe After Effects
• Adobe Premiere Pro
• Adobe Muse
• Adobe Illustrator
• Concept Creation
• Writing
• Advertising
• Creative Direction
• Digital Production

Education

BA(Hons) Creative AdvertisingFalmouth University
Sep 2017 - Jun 2020Falmouth, United Kingdom
Graduated with First Class honours.

Awards

Creative Conscience Winner 2020Creative Conscience
Winner of a BRONZE Creative Conscience Award in 2020