How to get sales and grow an audience for my hand made wigs company.

I’ve recently launched https://www.strandsindemand.com with my sister and we would really like to boost our sales on our store. We’ve been active on social media and paid for ads however we are getting traction and not enough sales. I would appreciate any tips.

Many thanks

#startup #shopify #sales

Replies6

  • Competitions/giveaways are always good for account growth (though you run the risk of them not truly being engaged with your brand), you also need to make sure you're where your customers are and that you rank for SEO. It might also be worth doing some different types of content on your socials (more video/tutorial type stuff), getting some influencer style content/working with influencers and platforms like Tik Tok if you're not already on there. Also, focus on building up and email list and building up your email marketing strategy in future too.
  • What an awesome website! I would recommend adding a blog. I have extensive marketing experience and I also enjoy keeping up to date with all things trending, editorial, and journalistic. I have created numerous original blog posts, articles and website content, for various clients, including legal, financial, human resources and logistics companies.

    Creating engaging and compelling content, with personalised keyword research, increases the potential of organic traffic and new clients finding out about the services you provide.

    Even more important, when I write blog posts, I write in a style appropriate to your branding, so no one will know you didn't write them yourself!
    You own the full copyright and can publish the articles anywhere you choose.
  • Paid ads can only be helpful if you target them to the audience that are most likely to interact with your page. Furthermore, social media accounts are most successful when they look professional and followable. it’s important to do research into this.

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