Will you join me at Adobe MAX today at 11.30am PDT / 7.30pm BST?
I’ll be manning the live chat for the session premier of my virtual Journey to the Source of the Type Trend, session S381. Join me and ask your questions during the broadcast.
Where do type trends originate? What do they reveal about the things we care about? Join author Sarah Hyndman on a journey to explore recent type trends and to search for their origins through history. Discover how some are just “fast font fashion,” while others reflect a new energy or a change in cultural attitudes.
In this enlightening session, you’ll learn:
• How the typographic landscape is changing quickly in response to technology and recent events.
• That typography narrates cultural attitudes and documents social change.
• How to decode the cultural meaning behind recent type trends.
• That typography is vibrant, exciting, and constantly evolving—not preserved in an academic book.
Join me here: https://www.adobe.com/max/2021/sessions/journey-to-the-source-of-the-type-trend-s381.html
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