Organised by General Assembly
Course Overview
Get the tech skills, career advice and networking opportunities needed to advance your career in Product Management, in ten weeks.
General Assembly’s Product Management short course is designed to help you balance business viability, technical feasibility, and customer desire to lead products and features toward long-term success. The short-course is led by instructors who are expert practitioners in their field.
By completing this course you will learn the end-to-end product management (PM) process to a real-world scenario, from evaluating users and managing a roadmap to creating a minimum viable product (MVP) and developing metrics.
Who's It For?
The General Assembly Product Management course is the best option for new product managers, entrepreneurs, and others exploring a career that bridges business, design, and tech. You’ll find a diverse range of students in the classroom, including:
- New product managers who may have been recently promoted into the role or have been informally taking on PM tasks.
- Entrepreneurs applying product management principles to their own startup, and other professionals undertaking passion projects on the side.
- Non-PM professionals such as UX designers, engineers, and project managers who work with product teams and are looking to build fluency in the discipline.
Ultimately, this program attracts a community of eager learners who have an interest in working cross-functionally and bringing successful products to life.
What You'll Learn
This is a beginner-friendly program with no prerequisites, although students may have had exposure to product development concepts or be informally taking on Project Management responsibilities in their current role. Throughout this expert-designed program, you’ll:
- Determine key risks and assumptions of a product in order to prioritize research and discovery work.
- Validate hypotheses by gathering user feedback via MVPs, interviews, experiments, and testing.
- Execute competitive research to highlight market gaps and trends.
- Speak fluently with developers, user experience designers, and other business stakeholders about priorities, requirements, and workflow.
- Apply metrics alongside objectives and key results (OKRs) to measure a product’s success and track its life cycle.
- Apply what you’ve learned to create a portfolio project: a presentation detailing your product creation strategy.
Duration and Study Load
- 10 weeks part-time
- You will be expected to spend time working on homework and projects outside of class hours each week, but the workload is designed to be manageable alongside a full-time job.
Assessment
For your final project, you’ll apply all of the concepts and tools learned in the course to develop a product or feature of your choice. You’ll get hands-on practice with each step in the Project Management process and create professional-standard documentation spanning market research, prototyping, health metrics, and more. You’ll also deliver a final presentation, which can serve as a case study for stakeholders, future employers, and your portfolio.
Throughout this product management training course, you’ll also complete a number of smaller projects based on real-world examples that are designed to reinforce what you’ve learned in each unit.
Upon completing this course, you will receive a signed certificate of completion. Thousands of General Assembly alumni use their course certificate to demonstrate their job ready skills to potential employers — including the General Assembly network of 19K+ hiring partners — along with their LinkedIn networks.
Payment Options
General Assembly offers a variety of different financing options, including installment plans, student loans and tuition discounts so you can focus on what counts — your education. Speak with the General Assembly admissions team to learn more and find the best fit for you and your finances.
Want to know if this course the right fit for your career goals?
Complete the form on the GA site and schedule a call to learn about:
- What you can expect upon completion
- Current payment plans and discounts
- Learning style and career coach support
- Upcoming start dates
- And everything you need to know to start a career you can love!