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Description
The Designer will be responsible for ideating and delivering marketing design content, inclusive of email, printed materials and collaborating on landing pages. They will create impactful and effective email creative campaigns. They will utilise, support and maintain a database of design templates in Figma for key systems like email, landing pages and static ads that work within our design system. They will help the Creative Lead build and refine the design system for marketing content alongside in partnership with the Product Design team. Becoming a key guardian of the brand style guide. They will collaborate with key stakeholders across the business to ideate on briefs and deliver creative, working especially closely with the Retention team. This role will champion mobile first design thinking as well as bring a deep focus on our customer and their behaviour.
What success looks like in your first 6 months
- Deliver high performing best in class emails
- Supported the rollout an improved Figma design system for our emails
- Aided our landing page design strategy with the product designers
- Scale and improve our printed / DM deliverables
- Supported ideation and strategy work with the Retention team
- Aided localisation growth across key markets like France and the US
Responsibilities
- Deliver high performing best in class emails
- Supported the rollout an improved Figma design system for our emails
- Aided our landing page design strategy with the product designers
- Scale and improve our printed / DM deliverables
- Supported ideation and strategy work with the Retention team
- Aided localisation growth across key markets like France and the US
What you bring to the team
- Strong experience designing with Figma and Adobe Creative Suite (especially Photoshop)
- Clear communication skills and strong collaborative mindset
- You are an Innovator with experience in ideation and pushing briefs
- Customer mindset - understand and champion the customer
- Data oriented with a scientific awareness of performance
- Experience working In-house or agency
Nice to have
- Experience of multi language content creation for emails and landing pages
- Motion / 3D design knowledge
Ways of Working
Hybrid - min 3 days in the office in the heart of Soho. Set days so you're in when your team is in (ask us what days)
Regular social events
Town hall on a regular to ensure our team is aligned
6-12 month objectives are set for each team member so they know how they're developing professionally (reflected in our job descriptions)
Skills Required
- Adobe
- Design
- Photoshop
- Email Design
People who have worked with Popsa
Ilayda McIntosh
- Freelance Multidisciplinary Creative
- Talawa Theatre, ESI Media: The Independent and London Evening Standard, Nike, The Common Sense Network, GUAP Magazine, Freelance, Omnibus Theatre, Warm Street, Popsa, Anomaly, The Voice Newspaper, Queen Mary, University of London
Liam Barnard
- Freelance Copywriter
Ash Dowie
- Product Design Lead
- Made by Many, FitXR, Sliide, R/GA, Soho House & Co, Popsa, Crabtree & Evelyn, FJORD, Poke, Un.titled, Studio Ten Design
