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Lifestyle PR Press AssistantSainsbury's
14 days ago
  • LevelJunior
  • ProfessionsEditorial Assistant, Public Relations Executive, Marketer
  • TypeFull Time
  • LocationLondon, United Kingdom

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Description

Closing Date: 26-Apr-2024

We’d all like amazing work to do, and real work-life balance. That’s waiting for you at Sainsbury’s. This is where you’ll enjoy a broad range of projects, no matter what your level, because our Corporate Affairs team is non-hierarchical and truly plugged in to the rest of the business. Whether it’s internal, external or government relations, you’ll have the chance to collaborate with everyone from food waste to health, or general merchandising to Nectar, in order to support some amazing campaigns. You’ll help build trust around Sainsbury’s with customers, senior stakeholders, media and more. And if non-linear progression is what you’re after, you’ll find opportunities are all around.
Corporate Affairs - Press Assistant, Lifestyle (C2)
Division/Dept
Corporate Affairs
Location
Holborn store support centre / Home
Reporting to
Communications Manager, Lifestyle PR
In a nutshell
The Lifestyle Press Assistant role is an integral part of the Product PR team, helping support on the Lifestyle press office, plus wider creative campaigns.
The role will cover a broad range of products from the Sainsbury’s group – including Argos, Tu Clothing, Habitat and Sainsbury’s Beauty.
The role is suited to someone with a strong interest in interiors, fashion, beauty and wider consumer categories such as tech and toys, with a desire to work in PR and communications. You may have graduated from university or have excellent experience working in retail or hospitality. We’re open to candidates from a broad range of backgrounds – if you’re enthusiastic about the role, we’d love to speak to you!
What the role involves
  • Working in a fast-paced, ever-changing environment
  • Staying close to consumer trends and competitor activity to seek opportunities for media coverage
  • Drafting media alerts and press releases to share with journalists and be a trusted point of contact within Sainsbury's and its brands
  • Dealing with day-to-day incoming and proactive journalist enquiries, such as image and sample requests
  • Working with colleagues and suppliers to source products
  • Tracking and sharing media coverage key products, sharing media coverage internally
  • Running weekly team meetings and contributing to wider Product PR and Corporate Affairs meetings
  • Assisting with the planning / running of events, such as our influencer/press launches and virtual events
  • Assisting with the planning and creation of the Tu and Habitat photography shoots and lookbooks
  • Working with our PR and influencer agencies and getting involved in the creative ideation process for PR campaigns
  • Being part of the wider Product PR and Corporate Affairs team and getting involved in relevant broader initiatives
What skills you need to have/ show
  • Demonstrate great communication skills, both in person and in writing
  • Good people person – proactively builds and nurtures relationships
  • A can-do attitude - full of energy. enthusiasm and curiosity
  • Be a real team player, willing to get stuck in and work with colleagues at all levels
  • Highly organised, able to manage projects and drive deadlines forward
  • Solution seeker and self-starter - overcomes obstacles to secure what is needed
  • Confident using Microsoft Word, PowerPoint and Excel
  • Keen interest in interiors, beauty or fashion trends, as well as wider cultural trends
  • A love for the media be that monthly magazines, social media, breakfast TV shows or newspapers
  • Keen interest in, and understanding of, social media platforms and influencers
What you need to be doing
  • Liaise with a variety of teams across the business, including Product PR and the broader comms teams, buying and design teams, studio, product, marketing and digital teams - building and managing relationships internally to collate information needed for PR
  • Develop and grow a strong network of press contacts and ensure internal databases are monitored and consistently updated
  • Support the day-to-day running of the Lifestyle press office
  • Oversee sample management for projects including; media, influencers, shoots
  • Support the planning and implementation of communications and community marketing initiatives
  • Show a keen interest in Lifestyle trends/developments across the industry beyond retail
What decisions I can make
  • Have a say in upcoming PR and influencer plans, including creative campaigns
  • Suggest products to journalists, developing relationships with them and becoming a trusted resource
Resources available to me
  • Team of colleagues within Lifestyle PR and the broader Product PR team
  • Allocation of external communications budget
  • Network of agencies (PR, social)
Date of last job evaluation
10/01/2021
Please note: This role profile is aimed at describing the core output that should be achieved in this role. It is not intended to include specific tasks, temporary activities or projects to recognise flexibility in a changing context.
We are committed to being a truly inclusive retailer, so you’ll be welcomed whoever you are and wherever you work. Around here, there’s always the chance to try something new - whether that’s as part of an evolving team or somewhere else across the business - and we take development seriously and promise to support you. We also recognise and celebrate colleagues when they go the extra mile and, where possible, offer flexible working. When you join our team, we’ll also offer you an amazing range of benefits. Here are some of them: Starting off with colleague discount, you'll be able to get 10% off at Sainsbury's, Argos, TU and Habitat after 4 weeks. This increases to 15% off at Sainsbury’s every Friday and Saturday and 15% off at Argos every pay day. We've also got you covered for your future with our pensions scheme and life cover. You'll also be able to share in our success as you may be eligible for a performance-related bonus of up to 5% of salary, depending on how we perform.   Your wellbeing is important to us too. You'll receive an annual holiday allowance, and you can buy additional holiday. We also offer other benefits that will help your money go further such as season ticket loans, cycle to work scheme, health cash plans, pay advance (where you can access some of your pay before pay day) as well access to a great range of discounts from hundreds of other retailers. And if you ever need it there is also an employee assistance programme. Moments that matter are as important to us as they are to you which is why we give up to 26 weeks’ pay for maternity or adoption leave and up to 4 weeks’ pay for paternity leave.  Please see www.sainsburys.jobs for a range of our benefits (note, length of service and eligibility criteria may apply).
Please note, due to the volume of applications we receive, our roles may close early.

Skills Required

  • Public Relations
  • Planning
  • Communication Skills

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