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Marketing Manager - Sky VIPSky
17 days ago
  • LevelMid Level
  • ProfessionsMarketing Manager, Marketer, Digital Marketer
  • TypeFull Time
  • LocationLondon, United Kingdom

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Description

Want to do the best work of your life? Make your mark at Europe’s leading media and entertainment brand. A workplace where you can proudly be yourself; our people make Sky a truly exciting and inclusive place to work.
This is an exciting opportunity for a driven, creative and dynamic individual, who is passionate about marketing to join the Sky VIP marketing team. With a keen interest in loyalty programmes, the Marketing Manager will be responsible for delivering data led strategies and outstanding campaigns to drive engagement with Sky VIP, improving customer satisfaction and retention. The role sits within the Marketing & Experiences Dept, which consists of three key pillars; Marketing, Experiences & Partnerships.
What you'll do:
  • Deliver best-in-class TTL marketing campaigns across a range of marketing channels (e.g. TV, digital, social, influencer, My Sky App, merchandising on platform and events). ​
  • ​Influence the marketing strategy for Sky VIP, building on key learnings and insights from research and performance analysis to influence our future quarters and campaigns, focusing on driving customer awareness, engagement and satisfaction with the programme.​
  • Build and deliver targeted customer comms strategy across email, digital and push notifications​.
  • Develop strong relationships with external and internal creative and media agencies, inspiring them to deliver outstanding work. Challenge creative and partner agencies to deliver best in class, award-winning work for Sky VIP marketing and activation campaigns. ​
  • ​Manage campaign research and deliver robust post campaign analysis to ensure insights are fed into future campaigns, enabling you to test, learn & optimise marketing performance.
  • Be a brand champion – Own, develop and activate the Sky VIP brand, bringing the vision and purpose to life for customers and internal stakeholders, ensuring it is used correctly and to maximum benefit at all opportunities across the business​.
What you'll bring:
  • An enthusiastic team player, with a passion for great work​ with ability to grow and maintain fantastic relationships both internally and externally​.
  • Strong organisational skills with the ability to prioritise effectively and proactively drive work across multiple projects/deliverables​.
  • Proven track record delivering TTL marketing campaigns. ​
  • A curious nature with desire to unearth and distil fresh customer, societal and market insight to drive compelling creative​. With a passion for work that works and an understanding of key media and creative metrics.
  • Outstanding judgement and attention to detail in evaluating creative work​
  • Adaptability to changing business priorities, thrives on a fast-paced environment​, with a desire to develop the best solutions for the customers, constantly striving to learn and improve on previous results.
  • Presentation skills - Credible and able to present and work to senior leadership team at Sky, with excellent presentation skills and ability to articulate views clearly.
The Rewards:
There's a reason people can't stop talking about #LifeAtSky. Our great range of rewards really are something special, here are just a few:
  • Sky Q, for the TV you love all in one place
  • A generous pension package
  • Private healthcare
  • Discounted mobile and broadband
  • Access a wide range of exclusive Sky VIP rewards and experiences
How you'll work:
We know the world has changed, and we want to offer our employees the chance to collaborate at our unique office spaces, whilst enjoying the convenience of working from home.
We've adopted a hybrid working approach to give more flexibility on where and how we work. You'll find out more about what this means for this role during the recruitment process.
Your office base:
Osterley:
Our Osterley Campus is a 10-minute walk from Syon Lane train station. Or you can hop on one of our free shuttle buses that run to and from Osterley, Gunnersbury, Ealing Broadway and South Ealing tube stations. There’s also plenty of bike shelters and showers.
On campus, you’ll find 13 subsidised restaurants, cafes, and a Waitrose. You can keep in shape at our subsidised gym, catch the latest shows and movies at our cinema, get your car washed and even get pampered at our beauty salon.
Inclusion:
At Sky we don’t just look at your CV. We’re more focused on who you are and your potential. We also know that everyone has a life outside work, so we're happy to discuss flexible working.
We are a Disability Confident Accredited Employer, and welcome and encourage applications from all candidates. We will look to ensure a fair and consistent experience for all, and will make reasonable adjustments to support you where appropriate. Please flag any adjustments you need to your recruiter as early as you can.
Why wait?
Apply now to build an amazing career and be part of a brilliant team. We can’t wait to hear from you.
To find out more about working with us, search #LifeAtSky on social media.
Just so you know: if your application is successful, we’ll ask you to complete a criminal record check. And depending on the role you have applied for and the nature of any convictions you may have, we might have to withdraw the offer.

Skills Required

  • Marketing Management
  • Marketing Campaigns
  • Marketing Strategy

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