A naturally carbon negative knitwear brand working extremely closely with sheep. We craft knitwear made from 100% Merino wool sourced from regenerative New Zealand farms. Our knitwear is manufactured in Portugal using solar-powered, zero-waste machines in a seamless knit, and includes a removable NFC tag to trace the garment’s origins to the farm it came from. Plus it updates you on your very own sheep which we connect you with to remind us all that every piece of clothing started somewhere. In our case, somewhere is New Zealand’s High Country.