Anya's Fruit & Veg Shop

Anya's Fruit & Veg Shop was a concept store designed as part of the Anya Village, located on Pont Street, London. The store was inspired by the traditional greengrocers that dot our street corners up and down the country; piles of fruit and veg stacked outside in crates, stickers on the fruit, a colourful strip curtain hanging over the door, bananas hanging from hooks on the wall and even a traditional till and scales. My role in this project involved designing the fruit sticker themed graphics, packaging, typographic posters and merchandise sold in-store and also available at Net-A-Porter.