BODEN JOHNNIE B - SPRING

  • Grace Straight
  • Bea Torgerson
  • Sami Armstrong

I undertook the exclusive design and production of the Johnnie b catalogues at Boden clothing in London. My job was to design across all platforms for print & web - catalogue planning (via outfitting, styling, art direction and design), online feature design (concept, outfitting, styling and design), email communications concepts and design (mobile and desktop versioning) and brand content concept and design. You can see here some examples of the booklet spreads I produced and designed below. There are also some examples of my digital designs, including emails and online features.