Creative Comeback NYC 2021
Creative Comeback is a two week training programme that aims to help women, who have been out of work for more than a year, get back into their creative career. We do this by putting them through a bootcamp with world class trainers, run by D&AD. They they work on a live brief from one of Diageo's many brands and have a few days to present their ideas on the breif back to the client. Our aim is to make sure the returners are armed with the tools, knowledge and confidence to secure full-time or freelance employment in today's market, in a role that works for them.
At the start of 2021 we brought Creative Comeback to NYC for the first time in a virtual setting via Zoom due to the pandemic. We saw a great response and it was amazing to see that the event can have the same impact online, therefore we are aiming to role out the programme in a number of new locations very soon.