Creative Conscience Equality: Thirty-Two

The brief:
Can you think of a way to change current behaviours and inspire people to understand the value brought by treating everyone equally?
You may simply want to raise awareness, or perhaps you can think of a way to actively change human behaviour and understanding.
The Solution:
I chose to take the hourly pay gap of 32% and create an editorial which highlights key facts and figures about the inequality of pay and representation of women, where all the pages are edited in some way by 32%.
I want the whole editorial to be a physical representation of the inequality women face.

Team Credits

Isabel Major

  • Junior Designer


  • Creative Conscience

    Creative Conscience

    • Design


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Isabel Major
Junior Designer