El Rayo Tequila

El Rayo, everyone's favourite new brand of Tequila came to us with a series of briefs throughout 2021. From experiences designed to sample their product - including set design and asset creation - to content briefs for their owned channels, each of them with the objective of creating noise around Tequila & Tonic, their hero serve.

Bar cart and full Experiential design, including POS.

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