In the first industry-wide trend forecast for FemTech, we provide unique perspectives on the main drivers influencing product development, consumer attitudes and technology. “In this report we aim to provide a snapshot of how the industry will look in 2023. We track the growth of the double x economy alongside the introduction of newly FDA approved drugs and highlight the voices of change in each hypothesis. FemTech is on a trajectory of radical change, and this is where it starts” Rhiannon Jones, Author FemTech Futures 2023