Grey x Pringles - Video Production

Capturing social content, for multiple platforms, at a live gaming event with over 100 gamers in one venue is no small feat... Our team, (headed up by Cherryducker Kyle Legg) of 4 camera operators, Director, an art department and editors created a series of short moments that showed gamers interacting with the gaming side of the event whilst enjoying Pringles, the main sponsor of the campaign. Timing for each action had to be extremely precise as the final deliverables would only include either 2 or 6 seconds of footage