HOUSE 99 BRAND LAUNCH X DAVID BECKHAM X LOYLE CARNER

In February 2018, Loyle Carner performed to an extremely receptive and energetic crowd at the global launch event of David Beckham’s new male grooming range, House 99. The event was hosted at London’s warehouse club Electrowerkz, and featured a headline performance from Loyle Carner as well as DJ sets from Nick Grimshaw and Josh Ludlow. The highlight of Loyle’s set was the freestyle rap that he did just for Becks himself. Beckham did his FIRST EVER Instagram live stream of Loyle’s set to his 43 million followers, followed by an Instagram post of himself and Loyle at the event which has almost 500,000 Likes so far! David’s publicist told me that David absolutely loved Loyle’s set and thought that he was extremely talented and is hoping to work with Loyle again in the future. PRESS

Project Tags

Companies

  • Proud Robinson + Partners logo

    Proud Robinson + Partners

    • Marketing & PR
  • L'Oréal logo

    L'Oréal

    • Hair, Beauty & Cosmetics
  • H

    House99

    Skills