Projects credited in
- HOUSE 99 BRAND LAUNCH X DAVID BECKHAM X LOYLE CARNERIn February 2018, Loyle Carner performed to an extremely receptive and energetic crowd at the global launch event of David Beckham’s new male grooming range, House 99. The event was hosted at London’s warehouse club Electrowerkz, and featured a headline performance from Loyle Carner as well as DJ sets from Nick Grimshaw and Josh Ludlow. The highlight of Loyle’s set was the freestyle rap that he did just for Becks himself. Beckham did his FIRST EVER Instagram live stream of Loyle’s set to his
- Global Project Lead of Lookfantastic Press Premiere EventLookfantastic Premiere was a 3 day immersive press and brand event. 100 global journalists from 24 countries across EMEA and APAC were flown to Manchester for a curated programme of educational talks, NPD launches and masterclasses. The event was sponsored and supported by L'Oréal, Google, Benefit, Ren, Space NK. It was commercialised through offering partners a bespoke digital first exposure package on all global locales of the lookfantastic website - Attended by 100 global journalists inclu
- Coachella x Kiehl's & Urban DecayIn April 2017, I had the chance to attend the Coachella Valley Arts & Music festival as a partner of Kiehl's. The trip lasted for about a week between LA and Palm Spring and other guests included high profile influencers and media from around the globe. My responsibilities included: - Developing a social media content strategy in close collaboration with representatives of Kiehl's and Urban Decay. The strategy revolved around three distinct phases: before, during and after the experience - Impl
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