I am an enthusiastic and ambitious marketing and partnerships professional with over 7 years experience across experiential marketing, event production, brand strategy and commercial partnerships in the music industry.
I am a highly motivated and enthusiastic individual, particularly in the world of brand and experiential marketing and music with a good knowledge of the upcoming talent in the music industry and brand trends in the marketing world. I strive hard to achieve the goals that I set myself. I get on with people well and often create long-lasting friendships wherever I work. I am able to use my own initiative and work as part of a team under pressure to meet challenging deadlines. I have first-class communication and organizational skills and the determination needed to succeed.
Currently Music Account Director at Wasserman
Projects
- HOUSE 99 BRAND LAUNCH X DAVID BECKHAM X LOYLE CARNERIn February 2018, Loyle Carner performed to an extremely receptive and energetic crowd at the global launch event of David Beckham’s new male grooming range, House 99. The event was hosted at London’s warehouse club Electrowerkz, and featured a headline performance from Loyle Carner as well as DJ sets from Nick Grimshaw and Josh Ludlow. The highlight of Loyle’s set was the freestyle rap that he did just for Becks himself. Beckham did his FIRST EVER Instagram live stream of Loyle’s set to his
- JD SPORTS CHRISTMAS 2018 CAMPAIGN X HRVYI worked with JD Sports to book HRVY, the UK's answer to Justin Bieber, to star in their Christmas campaign alongside a plethora of stars. With over 4 million Instagram followers, HRVY was a perfect fit for the teen audience JD Sports wanted to target. A ‘I AM JD’ 30 second ad served as a week-long teaser campaign before the full TVC launched on Nov 9th. The ad features plus a whole host of celeb names including Arsenal striker Aubameyang, TV presenter Maya Jama, Grime artists AJ Tracey &
Work history
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Account DirectorLaundry Service
London, United KingdomFull Time
Account Director - Social Media for Amazon Music UK
Music Account DirectorWasserman
London, United KingdomFull Time
Working across the business to create music solutions for brands, and executing experiential music events for clients.
Main account: Bacardi
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Skills
- Project Delivery
- Brand Creative Strategy
- Campaign Management
- Project Management
- Client Relations
- Artist-brand Partnerships
- New Business
- Social Media Marketing
- Social Media Management
- Commercial Partnerships
Education
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2:1 in BSc Psychology (Hons)University of the West of England
Bristol, United Kingdom
Awards
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Best Music Brand Partnership 2018Music Week Awards
Won Music Brand Partnership for the FIFA 18 campaign in 2018 with Big Shaq and Danny Welbeck