Hyundai - Transforming the World with Film

Film has the power to change your world. It takes you to somewhere new, whether that’s a different planet or a different moment in time. Making use of IONIQ 5’s Vehicle-to-Load (V2L) technology, that lets the car power other appliances, this series of idents for Film on 4 begin with technicians plugging a projector into the IONIQ 5 and pointing it out of the passenger window. The car then sets off on a journey to transform the streets with projections inspired by different genres of film.