Projects credited in
- Hyundai - The Dawn of a New HyundaiFor this brief we were faced with a difficult task, telling people they were saying something wrong. In the UK we pronounce Hyundai a little differently from everyone else, so that's why we used technology in a humorous and light-hearted way to get the correct pronunciation across. For this 360-degree campaign, we created radio ads and social posts and we also created websites for the fake businesses featured in the film. These all can be clicked through to the Hyundai website. It's the dawn
- Kia - This Way ForwardKia needed a fast restart to get people back into dealerships and onto the roads once again. They also wanted to cement their credentials as a leader of electrification within the automotive industry. We were tasked with creating a campaign that could help with all of these business needs, with the Kia Niro family of electrified vehicles at its heart. As well as a standout TV advert, we developed the campaign through multiple channels at both a national and local level.
- Hyundai - Transforming the World with FilmFilm has the power to change your world. It takes you to somewhere new, whether that’s a different planet or a different moment in time. Making use of IONIQ 5’s Vehicle-to-Load (V2L) technology, that lets the car power other appliances, this series of idents for Film on 4 begin with technicians plugging a projector into the IONIQ 5 and pointing it out of the passenger window. The car then sets off on a journey to transform the streets with projections inspired by different genres of film.