Kerry Hyndman - Waitrose Christmas

Kerry Hyndman was commissioned by Waitrose to create a wintery world for their Christmas in-store and packaging. Applied to a whole range of products, packaging, decor and advertising, it created a distinctive and recognisable identity that was tied in with the live action TV commercial featuring a robin. The artwork and concept was also developed into a Children's book, published by David Fickling Books and written by none other than Michael Morpurgo.