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Lloyds TSB TV ad: Missing

  • Kayode Allen-Taylor

Director Howard Greenhalgh 'Missing'​ LLOYDS TSB ​ Client: Lloyds TSB, wanted to showcase their charity foundation Media: TV ad Proposition: Lloyds TSB put millions of pounds back into the community Idea: Show visually what's missing from each vignette that the community needed in the 30 secs TV ad Reach: 25 millions viewers across digital terrestrial television Copy writer: Louise Murray

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Project Tags

Companies

  • S

    Saatchi & Saatchi

    • L

      Lloyds Banking Group

      Skills