Monkey Shoulder X Shepard Fairey Rebrand

Working with Studio Number One (Sheperd Faireys design agency) and comms agency Space, I led the project to redesign Monkey Shoulder's visual world. We created a distinctive look that embodies the brand philosophy of gently kicking against the traditions of the whisky world. Here Design then took the concepts and turned them into a brand visual identity, which is being executed globally right now. Check out the OOH we did–everything we do must be an invitation to play.