Nike Rise 2.0
As part of Nike’s 2015 Rise campaign of Greater China, we designed and developed the Interactive Court, that would feature in the later stages of the competition. This Court was the first fully interactive LED court in the world, able to track up to 30 players on the court simultaneously.
Nike Rise was one of the larger projects I have lead, both in terms of scale, ambition and budget. The interaction system, tracking integration and iOS app were developed from the ground up.
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AKQA
- Design
United Visual Artists
- Arts and Culture