Origins GinZing Eye Cream

Driving product consideration and awareness of NEW GinZing Refreshing Eye Cream (Original & Warm) Targeting the “In Control Expert Expert” by demonstrating the results and benefits of the upgraded eye cream formulation Using our Origins Influencers that is fresh, vibrant & engaging that is authentic. Developing assets across media, social, BVOD and online. Client: Estee Lauder Origins Product: NEW GinZing Refreshing Eye Cream Talent: Montana Brown @montanarosebrown1 Hannah Desai @cocobeautea Fleur De Force @fleurdeforce Kaiser Koby @kaisercoy Creative / Art Director: Emma Louise Gordon Photographer: Ben Madgwick DOP: Alex Reid Video Editor: Nierodha Perera & Daisy Bryant Production: Amber Sunshine Props stylist: Kendyll Leiger Makeup Artist: Emily Mergaert Hair Stylist: Michael Lendon Fashion Stylist: Simone Konu Rae Fashion Assistant: Maria Bravo Ruiz Gaffer: Paul Burns Sound Engineer: Len Usselman