Campaign for all winter and summer IF to be displayed on their sites.
Connects to the sport main site on the Olympic Channel.
The idea was to identify the core DNA of the sport and present it using three words.
The CTA emphasises on the full coverage the channel provides.
Media channels and deliverables:
Facebook, twitter, 7 gda sizes
Project Tags
Companies
VMLY&R
- Publishing
Olympic Channel
- Media Production
