Strategy and copywriting on LDC's first sustainability report

  • Adam Papaphilippopoulos

I wrote all the copy for the 2012 sustainability report for Louis Dreyfus Commodities (now Louis Dreyfus Company), one of the world's largest commodities companies, dealing with sensitive strategic issues. It was their first ever standalone sustainability report. My work involved: - researching current company position and approaches to sustainability reporting across various sectors; - creating short and medium term strategy within which report was to sit; - liaising with client's Head of Sustainability on strategy and content; - presenting on strategy and content to client's senior management; - crafting report copy to meet agreed strategy with clear narrative; and - project management including liaising with designer and handling client relationship through drafting and production of report. Result: Report delivered on time, on budget, with resounding approval from client's senior management and external stakeholders.