THE ICONIC - Adicolor

  • Zain Meer
  • Lauren Cotterell
  • sebastian autenrieth

With the release of Adidas’ new range, Adicolor, consisting of four primary colours, taking the brand back to its heritage and original 3 stripes style, The Iconic ran a four week campaign to promote and boost their sales online with a weekly prize draw focusing on each of the ranges new colours. Customers who purchased any Adicolor product through The Iconic were then automatically entered into the prize draws.

Week 1 - Red
Week 2 - Blue
Week 3 - Green
Week 4 Yellow