About me

Hi I'm Lauren Cotterell, I am a multidisciplinary graphic designer. Inspired by branding, typography, visual imagery, events and curation. Ive worked with a range of amazing clients UK and worldwide, I'm currently based in North London.

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Projects

• 7

  Nexus Health GroupI created a new logo, brand, colour scheme and look and feel for Nexus Health Group. This is a group of practices coming together to form a doctors group. Its a warm, friendly and caring brand that encompasses all the values of the doctor practices.
• 1

  HausfreundEach beer is personified by a unique illustration, which reflects its flavours and character. If it’s rich and heavy, expect a dark and brooding expression on the bottle. If it’s light and lively, there’ll be someone completely different. The designs show that within the range there’s something for every taste and type. My input was the illustrations and colour scheme, and printed assets and billboards.
• ColoralA branding project for a new reformed cycling bottle. Originally founded in 1947, this project was to recreate the bottle and design for a more modern touch and feel. From creating new guidelines, to photography, social campaigns, launch websites and the final look ready to sell. ​ A personal project made by a small team within our communications company. With myself as lead designer.

Projects credited in

• 4

  THE ICONIC - AdicolorWith the release of Adidas’ new range, Adicolor, consisting of four primary colours, taking the brand back to its heritage and original 3 stripes style, The Iconic ran a four week campaign to promote and boost their sales online with a weekly prize draw focusing on each of the ranges new colours. Customers who purchased any Adicolor product through The Iconic were then automatically entered into the prize draws.
• 2

  Adidas Originals
• 13

  adicolor campaign ss18 - still life prop shootadidas - adicolor campaign SS18 "Still Life Prop Shoot" Global Retail / PR / Social Media Campaign client: adidas originals agency: Johannes Leonardo || johannesleonardo.com styling: eva schwarz example extract of the prop shoot

Work history

Mid Weight DesignerFRUKT
Aug 2018London, United KingdomFull Time
A Music, Sport and Culture Events Branding Agency, working as a Mid-Weight Designer working with clients such as Playstation, Netflix, Footlocker, & Mastercard.
DesignerFour23
Aug 2017 - Aug 2018London, United KingdomFull Time
An Independant, Communication Design Studio, working as a designer for clients such as Adidas, Reebok, Virgin Money, Somerset House and Oakley.

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Skills

• Adobe
• Be Highly Organised
• Excellent eye for Detail
• Branding Design
• Logo Design
• Illustration
• Photography
• Typography

Education

1st Class HonoursUniversity of The Arts London (UAL)
Sep 2012 - May 2016Elephant and Castle, London, UK
BA Graphic and Media Design. Including a Diploma of Professional Studies, experience in New York and an Advertising Diploma at Berlin University of the Arts.