Throughout the year, we would work with Westfield to deliver a number of campaigns for their shopping centres in Shepherd’s Bush and Stratford. This particular campaign was for Summer 2019. Our Art Director worked with an illustrator to develop the design of the overall artwork, and once each concept was agreed to, it would then move into production. Each concept would then be adapted and artworked to internal specifications for lift doors, escalators and door decals, and also externally for roadside digital screens and adverts for the Evening Standard.