WTM Depop

Wear The Movement was a 360 campaign, designed to promote vintage clothing on Depop. The influence of 90s acid rave was starting to seep into fashion via streetwear brands like Gosha and Virgil Abloh. Long before the Saatchi gallery’s ‘Sweet Harmony: Rave’ exhibition, we collaborated with NTS Radio and The Youth Club to put on a 90s style rave at Corsica Studios with an exhibition that showcased original items of rave clothing alongside archive photos of people wearing the same pieces. All the clothes were sourced by Depop's vintage sellers and were available to purchase on site.