Multidisciplinary creative currently studying towards a degree in Fashion Communication and Promotion, paying particular attention to creative direction and casting. Interests in image and film-making has lead subject-matter to be centred around human behaviour, and the social and cultural relationship it has with the arts. Skills in creative direction and content creation are closely connected to a love for independent publications and the new-age of innovative creative platforms.
Bringing a high level of dedication and enthusiasm to all projects- from conceiving a narrative for a shoot, to assembling a small cast of models for a self-run student casting agency.
Projects
- Alone in a CrowdCreative direction, styling & casting by Abbi Zivengwa Photography by Nicola Bates This piece represents an intimate view, somewhere between a mischievous intrusion and a welcome invitation, into the familiar isolation of three individuals “alone in a crowd” Inspired by the art of being alone, “Alone in a Crowd” captures the desperate urge to stay alive in a time of stillness and isolation-a feeling that we hope will become a fond memory rather than one we will desperately want to forget. Ima
- Gucci Reflect L'esperienzaThe Reflect photoshoot was a short collaborative project curated and directed by Abbi Zivengwa and photographed by Nicola Bates. The shoot was a part of a BA2A project, where we were expected to create a new campaign for a brand of our choosing. My campaign was a response to racial diversity and tokenism in the casting sector of the fashion industry, specifically focussing on the luxury brand Gucci and their past failure to present their consumers with a reflection of themselves on the runway.
Skills
- Photo Editing
- 35mm Photography
- Adobe Photoshop
- Adobe Indesign
- Publication Design
- Editorial Concepts
- Editorial Layout
Education
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BA Fashion Communication and PromotionNorwich University of the arts
London, United Kingdom