Aimée McAvoy
Available

Aimée McAvoy

Communications, Marketing, Events ConsultantLondon, United Kingdom
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Aimée McAvoy
Available

Aimée McAvoy

Communications, Marketing, Events ConsultantLondon, United Kingdom
About me
Freelance/contract remote. Open to reasonable travel and meetings in person to contribute to team effectiveness and wellbeing. Skills & Experience: 10 years' experience as a communications, marketing and events executive/manager. Strong experience in copywriting, PR, and event coordination. Resourceful and intuitive storyteller, used to communicating with simplicity and purpose. - Writing engaging content in long and short form - High level of accuracy in creating content and fact-checking where required - Message development incl. providing strategic advice to senior leadership on messaging - Media relations & creating press releases for news, op-eds, features - entertainment, film, TV, gaming specifically, although I have experience of building media relations in sectors from scratch - Conducting industry and community outreach - Working with sponsors and funders - Creating engaging print and digital materials including brochures, newsletters, blogs - Communications planning - Event marketing & event coordination - Working with Wordpress and other CMS systems - Developing content calendars and writing for social media and websites and managing multiple channels - Self-motivated creative and able to work autonomously. A problem solver with an entrepreneurial mindset
Projects
  • Royal Film Performance "1917" bespoke printed brochure
    Royal Film Performance "1917" bespoke printed brochureThis was the 71st Royal Film Performance, and the first since 2015, attended by Their Royal Highnesses The Prince of Wales and The Duchess of Cornwall at ODEON Luxe Leicester Square, the World Premiere of Sam Mendes' stunning war drama 1917. I managed the end to end production of a stunning printed programme as part of The Film and TV Charity's fundraising strategy, working with agency Planning Unit, from budgeting and project scoping to design, print and delivery on behalf of and in collaborati
  • Experience Trad Music across Scotland
    Experience Trad Music across ScotlandSupported the Director of Marketing @ VisitScotland to produce a video to profile trad festivals across Scotland to mark Scotland's Year of History, Heritage & Archaeology 2017, drawing on my relationships with the likes of Celtic Connections, Tiree Music Festival, Hebridean Celtic Festival, Oban Live and many others to source video footage and rights. The strong partnership approach meant that the video was shared by festivals across Scotland, and was paired and launched in partnership with The
  • A look back at Scotland’s Year of Innovation, Architecture and Design
    A look back at Scotland’s Year of Innovation, Architecture and DesignFully ownership for producing a short video to celebrate Scotland's Year of Innovation, Architecture and Design 2016, sourcing footage and working closely with an editor to create a video with a strong emotional and visual impact that suited a year packed with stunning architectural and design-led public events.