Alex Evans

Alex Evans

Creative Director of Flower Up - Freelance creative directorLondon, United Kingdom
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Alex Evans

Alex Evans

Creative Director of Flower Up - Freelance creative directorLondon, United Kingdom
About me
Freelance Creative Director, Artist, Designer, Motion Designer, Photographer and Fashion Designer. - Founder of Flower Up design and fashion studio. - Responsible for the SADHAPPY streetwear collection (UK first and only 50% profit donation in support of CALM charity for mental health awareness). - Creative director to musicians Havelock, Vaughan and record company Terra Firma.
Projects
  • Collage 2018-2017
    Collage 2018-2017These collages explore the relationship of figure and ground in the plane of abstraction and so the images rest in discomfort, devoid of a sense of spatial and temporal grounding. The perspective depth is lost to block colour and segments of torn collage are the distraction of position that retains the figure to its ground relationship. The context of the collages explores the various social interactions that are either familiar or abstract. These include the strange nature of children's games
  • Client Merchandise
    Client MerchandiseBand Silver Wilson.
  • Fashion Photography - Flower Up Bespoke Collection 2018
    Fashion Photography - Flower Up Bespoke Collection 2018
  • Vaughan Ep Covers
    Vaughan Ep CoversWork in progress Vaughan Ep covers.
  • Havelock Music
    Havelock MusicIllustrative logo above and text logo below.
  • Terra Firma Records
    Terra Firma RecordsI'm the art director responsible for Terra Firma's visual branding, this includes logo design, album artwork, merchandise and event design.
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Projects credited in
  • Created | Motion Design Professional Graduate Showreel
    Created | Motion Design Professional Graduate ShowreelWe've compiled the work from our Motion Design Pro cohort that graduated in November 2019. Check out what our amazing students were able to complete in 9 months, with multiple real industry briefs, mentors, and more than a handfull of creativity. (Pick your jaw off the floor, please)
Work history
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    Creative DirectorHavelock (musician)
    London, United KingdomFreelance
    Havelock is a contemporary singer-songwriter signed to 'The Label' and represented by Whiteboard Pr. Responsible for: Creative direction - Album artwork - Music videos - Photoshoots - Press release photography - Social media content and photography - Promo video - Design - Branding - Logo Creation - Merchandise.
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    Creative DirectorVaughan (musician)
    London, United KingdomFreelance
    Vaughan formerly Thomas Harvey contemporary singer-songwriter. Responsible for: Creative direction - EP Album artwork - Styling - Photoshoots - Press release photography - Promo video - Website - Design - Branding - Logo Creation.
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Skills
  • Creative Direction
  • Album Artwork
  • Fashion Photography
  • Photography
  • Adobe Illustrator
  • Adobe Photoshop
  • Branding
  • 2D Artist
  • After Effects
  • Motion Design
Education
    Created Academy logo
    Created Academy logo
    N/ACreated Academy
    London, United Kingdom
    Created In Motion Design, part-time course
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    Bachelor of Arts (First Class Honours) Art & DesignLeeds University
     - Leeds, United Kingdom
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