Creative, Confident and Capable yet ever searching for ways to enhance my abilities and take on new challenges. Since launching myself into the world of events and experiential marketing, I’ve worked with some of the biggest brands in the world and learned to appreciate how to produce a meaningful experience; establish who your audience are, be where they are, understand what entertains them and give them a reason to resonate with your brand by creating an immersive environment. I pride myself on being an all rounder when it comes to project management and providing an end to end service, while appreciating that an unforgettable experience is a result of passionate focus on the small details as well as the bigger picture.
Projects
- Simplex Care Ltd.Simplex Care is a company founded by myself and business partner which revolves around a product we have invented, designed and patented. The feedback compiled over the years has been overwhelming positive leading us to believe the idea has fantastic potential. We've accumulated various testimonials with some pledging to sales when the product becomes available. After years of market research, networking, product development, strategic planning, pitching and business development; we are in t
- Blank Walls UK LaunchFollowing on from a successful launch in Perth in January 2019, we wanted to bring a similar event format to London representing our UK based artists for a day of urban art, music, food and more. The ambition was to create a street art exhibition that no one had ever been to before; an immersive and interactive experience that got people moving, talking and enjoying themselves. It's fair to say we succeeded; of all the 7 sponsors all of them want to work with us again having praised the professi
Work history
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Co-FounderBlank Walls
London, United KingdomFull Time
Blank Walls is a street art collective with a mission to make a difference through art.
I’m one of 3 Co-Founders which stretch across London and Perth, Australia. We specialise in street art commissions, creative direction and content creation, working collaboratively with artists to support clients and local communities globally.
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Production ManagerTWELVE Agency
- London, United KingdomFreelance
Predominantly working across the festival team across the Heineken account for Desperados (Paintworks) and Old Mout Cider (Kiwi Camp) activating at: We Are Fstvl, Isle of Wight Festival, Boomtown, Elrow and SW4.
Other projects included working on the Bacardi account for Bombay Sapphire through various venue takeover events for their Stir Creativity campaign in conjunction with a 5 month summer road tour. Various event production support for other brands including: Bacardi, Grey Goose, Martini, Chambord, St Germain.
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Skills
- Experiential Marketing
- Event Management
- Creative Producing
- Events Production
- Concept Development
- Logistics
- Project Management
- Marketing
- Creativity
- Public Relations
Education
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Post-graduate Diploma in Event Management and MarketingThe Event Academy
- London, United Kingdom
Grade achieved: Merit
The Event Academy (Formely Ashdown Academy) run the course which is the only internationally recognised event management course with Royal Charter accreditation status provided by the Chartered Institute of Marketing (CIM)
The course is fulltime and blends academic and practical experience and includes 24 modules covering every aspect of the dynamic and diverse events market:
Event management, event planning, presentation skills, social media, digital event marketing and PR, event production, charity and event fundraising, party management, fashion shows, festivals, sporting events, weddings, corporate event management, event management strategies, celebrity events etc.
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Bachelor of Arts (BA) Marketing, Advertising and PRBirmingham CIty Univeristy
- Birmingham, United Kingdom
Grade achieved: 2:1
In support of my business (Simplex Care), while I’ve been at university, I was lucky enough to be accepted onto the SPEED plus project (Student Placements for Entrepreneurs in Education Plus). This is a programme for young entrepreneurs who are provided fundamental advice from experts in the business world plus some funding towards our business idea. It’s a prestigious project to be a part of after pitching the idea to the SPEED panel, succeeding in being one of a select group to take a place on the project.
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