AS

Alex Sparasci

Content StrategistCrawley, United Kingdom
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AS

Alex Sparasci

Content StrategistCrawley, United Kingdom
Projects credited in
  • Customer help, with the Virgin Atlantic sparkle
    Customer help, with the Virgin Atlantic sparkleHow do you redesign the customer help experience for the world’s best loved airline? 4 design sprints brought together subject matter experts from around Virgin Atlantic to explore concepts and create rapid prototypes. A content audit was followed by collaborative sketching to develop new a information architecture that is centred around user needs. Our digital team worked in close collaboration with our call centres to launch a customer help SMS service that allows customers to get support vi
  • Rebranding TUI’s signature holiday brand — Sovereign
    Rebranding TUI’s signature holiday brand — Sovereign
  • World pride day flight
    World pride day flightIn October Virgin Atlantic announced the UK's first ever "Pride Flight", in honour of World Pride 2019 in New York. We partnered with NYC & Company and the Alliance for Downtown New York for this one-off flight, which will operate from London to Newark on 28 June 2019. The flight will be a true celebration of queer culture 38,000ft above the Atlantic. It will be hosted by Tituss Burgess – Broadway musical actor and star of the hit Netflix show Unbreakable Kimmy Schmidt – and packed full of spec
Skills
  • Content Strategy
  • SEO Content
  • Social Media Management
  • Content Architechture
  • Information Architecture
  • Copywriting
  • UX Strategy