We Built This City is a new retail destination on Carnaby Street on a mission to revolutionise London souvenirs. Curated for both locals and tourists alike, we bring together a curated collection of London-inspired products and artwork - all from over 350 homegrown artists, designers, illustrators and makers. Finally a souvenir of London that reflects the true creativity of London - and supports our acclaimed creative community at the same time!
Responsible for developing high profile partnerships to drive leading ecommerce platform CultureLabel.com’s brand authority and customer acquisition – as well as helping to nurture all aspects of the CultureLabel brand and community alongside its co-founders: Brand partnerships included Guardian, Independent / Evening Standard, Soho House Group, Bestival, London Design Festival and The Other Art Fair.
Responsible for delivering strategic communications and PR coverage for CultureLabel.com, working with an extensive network of media contacts across arts, culture, consumer affairs and business. Increased lifestyle & business PR coverage by 55% and delivered a series of key CultureLabel online marketing campaigns driving sales of new product collaborations with BAFTA-winning photographer Alison Jackson and the late Storm Thorgerson.
Promoted year on year at this award winning PR agency to oversee major corporate and b2c accounts, offering clients strategic counsel (up to C-suite) including Arts Council England, AirAsia, Turismo de Portugal, Army Recruiting Group, RBS, Fast Track Teaching, Music Industries Association and Working Links.
Working with Director to secure background artists for major film and tv productions including Stormbreaker, BBC's Egypt, Caslet Chronicles, Holby City and various commercials.
Skills: Critical thinking & analysis, logic
Best Independent Lifestyle Retailer 2015 http://awards.london/2015-winners.php
Best Shop in Soho 2015 - as voted by the readers of Time Out as part of their Love London Awards http://www.timeout.com/london/lovelondonawards#/results/soho/shops