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Projects

• Fire PizzaIn the heart of Los Angeles, Fire Pizza ignites taste buds with its culinary passion. Founded in 2024, Fire Pizza crafts exceptional, wood-fired pizzas with quality ingredients and artisanal skill. This cohesive branding strategy aims to establish Fire Pizza as a standout in the competitive Los Angeles food scene.
• MuddleMuddle is a vegan hot chocolate brand that infuses rich, creamy chocolate with delightful fruit flavors such as blueberry and raspberry. This project is a comprehensive exploration of brand creation, from concept to execution.
• Lua JapanLua is an upcycled fashion brand founded in 2021 in Tokyo, transforming discarded items into unique pieces using Japanese indigo dye. Embracing the "imperfect beauty" philosophy inspired by Wabi-sabi, Lua celebrates the beauty in imperfection. As a graphic designer, I developed Lua's visual and digital identity, including a logo that features a moon-inspired, irregular circle with handwritten text. The packaging design emphasizes sustainability and elegance with eco-friendly materials.

Work history

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Graphic DesignerVivum Intelligent Media
Apr 2023 - Mar 2024London, United KingdomInternship

Education

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International Business CommunicationUniversity of Central Lancashire
Aug 2019Preston, United Kingdom