Hi, I'm Alice
I'm a Guildford-based copywriter, editor and typesetter with over 6 years’ experience working across digital and print media.
I write clear, concise copy and create compelling page layouts to enhance the reading experience.
From detailed annual reports to snappy web pages, I add clarity to copy and make visual communication engaging.
Projects
- Video and Education - Sony - Copywriter & Graphic DesignerI was hired by Sony to create a set of research-based web pages around the current and potential future uses of technology in the education environment, including AR/VR, big data and interactive video. I undertook research to discover trends and predictions on the topic and came up with a structured article for each subject, breaking down the key points and illustrating each with a graphic. https://pro.sony/en_GB/solutions/education/technology-trends-transform-learning-experience https://pro.s
- Microphone Array System - Sony - CopywriterSony required web copy for the launch of a new audio product targeting the corporate and education sectors. I was given a technical specification and a document detailing the target audience, core features and keywords. From this, I produced two B2B marketing pages for the microphone and accompanying management software, ensuring the content was SEO-optimised, customer-focused, and highlighted why the product is a cut above competitor offerings. https://pro.sony/en_GB/products/microphone-array
- About Us - Sony - CopywriterSony Professional required a mission statement to summarise their history, core values, purpose and future ambitions. I was tasked with creating a concise, inspirational statement to capture this, and to edit the drafted video script to ensure it aligned with the brand's mission statement. https://pro.sony/en_GB/about-us
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Work history
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Copywriter, Editor and TypsetterSelf Employed
Guildford, United KingdomFreelance
Currently working on a freelance basis providing editorial services primarily to policy and advocacy organisations.
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Digital Content SpecialistSony Professional Solutions
- Basingstoke, United KingdomFull Time
Member of the content team in Sony’s professional B2B branch. Responsible for creating, uploading and editing compelling marketing content for 13 worldwide sales regions via the organisation’s content management system (CMS).
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Skills
- Adobe Acrobat
- Adobe Indesign
- Adobe Creative Suite
- Adobe Illustrator
- Copywriting
- Typesetting
- Cover Design
- Copyediting
- Proofreading
- Project Management
Education
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BA Journalism, Media and Cultural StudiesCardiff University (graduate)
Cardiff, United Kingdom
First Class Honours