About me

I have more than ten years' experience in helping businesses to build meaningful relationships with their audiences through creative content and social media.

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Projects

• Holland & Barrett Big Free From BakeTo support and inspire those with food allergies and intolerances during the Great British Bake Off, we launched a contest on social media to find the UK's best Free From baker. Over 10 weeks, 30 amateur bakers shared videos of their recipe creations, using their Holland & Barrett FreeFrom baking kits, which were uploaded to the Holland & Barrett FreeFrom Foods social channels for the community to choose their favourites. The grand final was judged by former GBBO contestants Howard Middleton and

Work history

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Engagement ManagerCobb Digital
Apr 2016 - Sep 2018Brighton, United KingdomFull Time
I led the content and social media team and was responsible for creative strategy across the agency. I created content and social media communities for clients such as G.H. Bass & Co., Tapi Carpets & Floors, KIMS Hospital and Experience West Sussex. I also acted as the marketing manager for the agency itself.
Account Manager, SocialPegasus PR Ltd
Jul 2015 - Apr 2016Brighton, United KingdomFull Time
I worked closely with a number of clients in the healthcare, wellbeing and pharmaceutical sectors to understand their business objectives and create an integrated online and offline marketing strategy. My role was focussed predominantly on social media, with strong collaboration with the PR and digital teams, and involved managing a number of client relationships with organisations such as Holland & Barrett, Bio-Oil and Thornton & Ross. I was responsible for client social media advertising budgets varying from £1,000 to £5,000 per month, and I was jointly responsible for training and supporting the department’s intern. I was also involved in creating proposals and pitches for new business, helping to win a number of new clients.

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Skills

• Marketing
• Marketing Strategy
• Social Media Marketing
• Digital Marketing
• Copywriting
• Brand Marketing
• Strategy
• Project Management
• Editing Copy
• Social Media Advertising

Education

MA Publishing
Sep 2010 - Sep 2011London, United Kingdom
Dissertation: The effects of the internet and social media on consumer reading habits
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BA English and PhilosophyUniversity of Sheffield
Sep 2003 - Jun 2006Sheffield, United Kingdom